NovaLash Finalist Shows Us Her Process
LASH Artist of the Year – FINALIST
LASHoff is NovaLash’s annual stylist contest open to all NovaLash certified stylists. An elite and highly experienced group of advanced master stylists, education professionals, industry insiders and top NEESA executives score and judge the results of the LASHoff video contest. NovaLash CEO, Sophy Merszei is also very involved in the decision making process as well.
LASHoff is the eyelash industry’s first annual contest for eyelash stylists. 2017 marks the 7th year that NovaLash will award this amazing and highly coveted honor to the most talented stylists. It is held by NovaLash to promote top Lash Stylists and Salons from around the world to help further develop their business. The contest also elevates awareness for both stylists and the public on proper application techniques and how a proper set of lashes should look.
Both Lash Artist of the Year and Fans’ Choice may have the opportunity to
Automatically become a Brand Ambassador for that year
Marketing, Advertising and PR opportunities to help their business
Photo shoot opportunity
Travel to tradeshows and other events Lash Artist of the Year also will receive
Over $25,000 in cash, prizes, advertising, marketing, and travel with NovaLash
A spread announcing the winner in a national magazine Fans’ Choice also includes
Over $10,000 in cash, prizes, advertising, marketing, and travel with NovaLash
Winners will be flown to Houston February 2017 for the annual NovaLash LASHoff party. A celebration will be held in their honor, as well as NovaLash’s award ceremony. Guests will consist of past LASHoff winners, media, celebrity stylists, and industry influencers who have helped pioneer NovaLash in its journey as the safest eyelash extension company in the world.